Deuter Blog USA

Noso Patchdazzle – Keeping Backpacks on the Trail Where They Belong

Posted by in Deuter USA Blog Posts

Patchdazzle. It sounds like a great trail name for someone doing their third FKT attempt on the Appalachian Trail, right? Actually, it’s an awesome concept being perfected by #girlboss Kelli Jones and her team at Noso, an innovative repair patch company out of Jackson Hole that’s trying to keep our precious gear out of the landfill. How’s Deuter involved? Well, it all started when Becky Marcelliano, Deuter USA marketing manager, got chatting with Kelli at Outdoor Retailer last year. Jones was there gauging interest in a custom logo patch program…read more

The Magic of Intersections at Ecocamp Patagonia

Posted by in Ambassador, Deuter USA Blog Posts

I think innovation and the most fruitful ideas happen at “intersection points.” There is a sweet spot where two industries with common goals collide and create something truly unique and previously unexplored. Sometimes it feels like too much of our world exists in a silo. People in one industry are afraid to cross over into another for fear of not being seen as a specialist in their particular area of focus. Or for fear of straying from a perceived identity. Say you’re a scientist, or a pilot, or an artist,…read more